What the study measured, not what the ad claims

A longevity or wellness service in SoHo usually leads with its best result. The more useful question is how that result was measured. We read the studies behind those claims and report what they measured, what they never tested, and what a realistic expectation looks like.

Topics we check against published research

Each topic below gets the same treatment. We find the peer-reviewed studies and systematic reviews first, then judge the marketing against them.

• Body contouring, surgical and non-surgical, including skin removal after major weight loss.
• Recovery therapies for active people in the city, including mild hyperbaric oxygen chambers.
• Longevity testing panels, including resting metabolic rate testing.
• IV drip therapy basics.

We do not rank services or promise results. Where a study is small, short, or funded by the seller, we say so.

Outside sources we start from

We read before we judge. Two outside sources set a baseline for med spa services in the city. A professional society's press release on adverse events from procedures performed by non-physicians gives the specialists' view. A state government guide, New York's med spa guide from the Department of State, gives the regulator's. Set either beside a clinic's page and note where they differ. If you want a real set of service claims to practise on, the pages of Apollo House at apollohousenyc.com are one place to find them. Read them as you would any seller's description, and ask for the studies behind what they say.

Testing one claim at a time

Pick the topic closest to the service you are considering and read its hub page first. Before paying for a session, write down the claim you were given and the study you would want to see behind it.

A headline result is where the checking starts.